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Drive more revenue, sales and get more leads for your business with Paid Ad services (PPC) from The Web Silo. We have helped small-to-midsized businesses generate more than $400,000/yr. in revenue from strategies like PPC and SEO. We manage your Facebook Ads and your Google Ads, targeting the keywords that can drive customers to your website or landing page of choice. Whether you are in Des Moines or New York, we perform a highly focused keyword research to determine the best cost-effective approach to keeping your customers and getting new ones.
PAY PER CLICK OR SEO ONLINE MARKETING?
| PAY PER CLICK (PPC) | SEARCH ENGINE OPTIMIZATION (SEO) |
|---|---|
| Paid Results | Organic Results |
| Immediate Results | Consistent Results |
| Short Term | Long Term |
WHAT DO YOU GET FROM PAID ADS?
- TAILOR-FIT STRATEGY – We create a strategy based on your business goals.
- THE RIGHT CLICK WITH THE RIGHT AD – We drive results with effective text ads and remarketing graphics.
- OPTIMIZED TO GET THE BEST RESULTS – We test, monitor, and optimize to get the best results for your PPC campaigns.
PPC CASE STUDIES – GOOGLE ADS & FACEBOOK ADS
FACEBOOK & GOOGLE ADS PAID SEARCH OPTIONS
G-PRO
The Pro tier is for monthly ad spends ranging from $500 – $2,000. This plan is ideal for smaller businesses looking to generate leads and/or sales, utilizing Google and/or YouTube Ads.
- Platform: Google
- Bid Optimization Duration: 2d/Week
- Monthly Reporting
- Campaigns – 1 Campaign
- Ad Groups – 2 Ad Groups
- Ads – 4 Ad Copies
G-PLUS
The Plus tier is for monthly ad spends ranging from $2,000 – $6,000. This plan is ideal for small to medium sized businesses looking to generate leads and/or sales, utilizing Google and/or YouTube Ads.
- Platform: Search Network Campaign, Display Network, Remarketing
- Bid Optimization Duration: 3d/Week
- Monthly Reporting
- Campaigns – 2 Campaign
- Ad Groups – 4 Ad Groups
- Ads – 8 Ad Copies
G-PREMIUM
The Platinum tier is for monthly ad spends ranging from $6,000+. This plan is ideal for large businesses looking to generate leads and/or sales, utilizing Google and/or YouTube Ads.
- Platform: Search Network Campaign, Display Network, Remarketing
- Bid Optimization Duration: 4d/Week
- Monthly Reporting
- Campaigns – 3 Campaign
- Ad Groups – 6 Ad Groups
- Ads – 12 Ad Copies
F-PRO
The Pro tier is for monthly ad spends ranging from $500 – $2,000. This plan is ideal for smaller businesses looking to generate leads and/or sales, utilizing Facebook and/or Instagram Ads.
- Platform: Facebook
- Monthly Reporting
- Campaigns – 1 Campaign
- Ads – 4 Ads
- 1 Ad Copy
F-PLUS
The Plus tier is for monthly ad spends ranging from $2,000 – $4,000. This plan is ideal for small to medium sized businesses looking to generate leads and/or sales, utilizing Facebook and/or Instagram Ads.
- Platform: Facebook
- Monthly Reporting
- Campaigns – 2 Campaign
- Ads – 8 Ads
- 2 Ad Copies
- Audience A/B Testing & Optimization
- Lookalike Audience Creation
- Remarketing
- Weekly Optimization Report
- Monthly Progress Report
F-PREMIUM
The Premium tier is for monthly ad spends ranging from $4,000 – $8,000. This plan is ideal for medium sized businesses looking to generate leads and/or sales, utilizing Facebook and/or Instagram Ads.
- Platform: Facebook
- Monthly Reporting
- Campaigns – 3 Campaign
- Ads – 12 Ads
- 3 Ad Copies
- Audience A/B Testing & Optimization
- Lookalike Audience Creation
- Remarketing
- Weekly Optimization Report
- Monthly Progress Report
FAQ’s
How long does it usually take The Web Silo team to build out and launch campaigns?
Ad campaigns can take 5-7 business days to be completed. This timeframe is considered from the time all required assets (images, videos, etc.) are provided to our team (not from the time the order is placed to The Web Silo).
How long does it take for revisions to be applied?
For an active campaign, each revision request can take up to one business day depending on the request. This means that if a request is submitted within business hours (but not towards the end of the business day), then the request should be completed the following business day. If the request is received outside of business hours (even if it’s on the business day), the request may take up to the day after the following business day to complete.
How often are changes/optimizations performed on active campaigns?
Maintenance and optimizations are performed a minimum of once a week. When we implement changes to a campaign, those changes will need time to run before we can judge their performance. Be aware that changes early on in a campaign will reset the learning phase and it’s as if the ads started running from scratch when those changes are made. Please note that we need to give ads time to perform. Sometimes campaigns perform outright, but other times they can take a bit of time to hit a good stride. This is especially true for accounts that have never advertised before.
Will I have access to the ad accounts while you work on them?
Yes, for sure! We recommend having your personal profile added to your client’s business manager so you can monitor progress accordingly.
Will I receive reporting for the active campaign(s)?
As part of our Facebook Ads fulfillment services, we offer weekly optimization breakdowns.
Can you create new campaigns, ad sets, and ads?
The number of campaigns, ad sets, and ads are limited by the tier purchased for the specific client. Tier limitations are displayed in the columns. If you need an additional campaign/ad set/ad for the account that falls outside of the tier limitations, speak to your account manager.
Does the setup fee include a Funnel?
No, unfortunately funnels are not part of the setup fee. It is not mandatory to use a funnel with a Facebook Ads campaign, if you provide one, we will use it.
What’s your refund policy?
We don’t offer pro-rated refunds for monthly subscriptions for services already provided. If you’ve paid for an annual subscription and wish to cancel, we’ll issue a refund for the remaining months of your subscription.