Catering Company

OUR CLIENT

This company is an event catering service that was founded 40 years ago and provides quality Glatt Kosher catering.

GOAL

Generate high-quality phone calls for each location.

PROJECT DURATION

4 Years (Ongoing)

PROBLEM STATEMENT

The facility needed phone calls for its many venues. They had a hard time generating phone calls and leads for their wide variety of catering services, from life cycle events to corporate events.

STRATEGY (OVERVIEW)

The client wanted to grow their venues for company expansion. The team decided to set up a simple search campaign optimized for each venue. This strategy did two things, it targeted people who showed interest in events and it targeted people who were in the local area.

KEY MATRIX RESULTS:

SOLUTION

• Search Ads (Campaign Type): Finding people who are intentionally looking for the client’s services.
• Remarketing Ads (Campaign Type): Reminding visitors to return to their respective landing page to finalize a phone call/conversion action.
• The Web Silo team actively optimized each campaign to achieve optimal result.

FINAL OUTCOME

We were able to generate new business for the client and provide opportunities for expansion.