Tree Care Company

OUR CLIENT

This company is a leading expert in all areas of tree restoration, maintenance, conservation, removal, and cutting services in Maine, New Hampshire, and Massachusetts.

GOAL

Generate high-quality phone calls for their tree cutting business.

PROJECT DURATION

1.5 Years (Ongoing)

PROBLEM STATEMENT

The company needed new business and quality phone calls for their skilled workforce. They had a hard time generating phone calls and leads.

STRATEGY (OVERVIEW)

The client wanted to grow their brand and reputation by showcasing their work on their website. The team decided to set up a simple search campaign optimized for each keyword. This strategy did two things, it targeted people who showed interest in home improvement and it targeted people who were in the local area.

KEY MATRIX RESULTS:

SOLUTION

• Search Ads (Campaign Type): Finding people who are intentionally looking for the client’s services.
• Click-to-Call Ads: Generating call only ads for all business types.
• The Web Silo team actively optimized each campaign to achieve optimal result.

FINAL OUTCOME

We were able to generate new business for the client and provide opportunities for expansion.